CUSTOMER SERVICE AREA
To become the largest business reference for its customers, knowing the characteristics and the needs of active and potential customers to tune on the same frequency with CRM activities, and increase their satisfaction and loyalty.
Our system of customer management, defines several categories.
Activities in this area lead to the definition of projects development clients, recovering lost customers and problem solving, developing revenue from active customers, identification and recovery of clients who are about to give up the company.
Analysis and segmentation of active customers, potential growth assessment of active customers, identifying and developing new customers, degree of loyalty and satisfaction definition, perceived values by customers and waited Company / products / services, definition of KFP - Key Factors Purchase, levers identification to develop customers' loyalty programs, loyalty programs, CRM system to deal with the customer, data collection and gap analysis.